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Frequently asked questions
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Who is YON ?
YON Srl is an innovative SME that has designed and managed since 2012 a digital portal (marketplace), anonymous and independent, unique in the national context, dedicated to the sale and purchase of companies, company shares, stocks, and other investment opportunities in the Italian SME market.
Its goal is to facilitate Mergers & Acquisitions (M&A) transactions by connecting sellers and investors quickly, transparently, efficiently, and securely.
YON represents an innovation in the world of Italian M&A, making the market more transparent, accessible, and faster for all parties involved.
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How does the Portal work ?
Through the website www.yon.it, you can publish anonymous advertisements for sales or acquisitions. YON uses AI, proprietary software, social media channels, and an international community to find counterparts who are genuinely interested. Once expressions of interest have been gathered, YON Advisors select the most suitable contacts for their clients and facilitate the start of negotiations.
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Who is YON designed for ?
- Entrepreneurs who want to sell their company, transfer shares or minority/majority share packages, patents.
- Investors seeking acquisition opportunities in the world of SMEs, industrial innovation, and startups (from a “corporate venture capital” perspective).
- M&A advisors and professionals who want to use the platform for their own clients, in the new “YON Business Share” mode, which allows industry specialists to publish opportunities and manage them themselves thanks to YON's visibility, community, and technology.
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Who are YON's customers?
YON has two types of customers.
In B2C mode, they are those who:
- wish to sell a company, company shares, stocks, industrial patents;
- want to include their company in a larger group;
- aspire to make acquisitions to grow externally or invest in one or more SMEs;
- want to co-innovate by investing in a startup;
- are looking for new ideas by acquiring an industrial patent.
In B2B mode (YON Business Share), they are M&A PROFESSIONALS who want to use the Portal (by subscription) to promote their opportunities using digital tools, social media, software, and AI technology, as well as the YON community.
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What is the difference between YON's B2C and B2B models?
- B2C (Business to Client): designed for entrepreneurs and investors who want to publish a sales or acquisition opportunity with a non-exclusive mandate and no expiration date. The ad remains active until finalization or withdrawal.
- B2B (YON Business Share): aimed at M&A advisors and professionals who wish to manage transactions for their clients directly on the portal, with advanced tools such as dedicated CRM, customized branding, and scouting and telemarketing services.
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What is YON Business Share ?
Is the B2B version of YON, designed for M&A advisors and professionals. The subscription service allows you to:
- Publish anonymous ads with your professional logo;
- Manage negotiations through a dedicated CRM;
- Receive profiled expressions of interest;
- Access additional services such as scouting, telemarketing, and digital promotion.
-
What opportunities can be found on the Portal
YON simplifies the market for business acquisitions/sales, making it more accessible to entrepreneurs and investors, contributing to the growth and transformation of the Italian economic fabric.
YON offers 4 categories of opportunities:
- STARTUPS, seeking finance to grow (GROW);
- SMEs – “SELL SIDE,” companies that want to be sold in whole or in part (SELL);
- SMEs – “BUY SIDE,” companies that want to grow externally by acquiring other companies (BUY).
- BRANDS AND PATENTS, with a view to growing and expanding their business
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What are the advantages of YON compared to traditional channels ?
- Anonymity and confidentiality guaranteed.
- Smart matching between supply and demand.
- International visibility thanks to the multilingual portal.
- Immediate access to investment opportunities from around the world.
- Access to a community of over 3.200 professionals.
- Specialist support from YON Advisors, who facilitate successful negotiations without replacing the parties' advisors.
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What does it mean to be a Digital Marketplace for M&A ?
- YON offers a unique online web portal (Marketplace) where buyers and sellers can meet in a confidential and structured manner, freely and without the need for registration.
- Sales and acquisitions are supported by an intuitive digital system that allows users to publish anonymous ads and manage negotiations securely.
-
How does matching between sellers and buyers work ?
- YON uses an intelligent matching system to automatically connect those seeking and those offering, based on economic, sectoral, geographical, and strategic parameters.
- The ability to generate negotiations in a very short time depends on YON's activity, which uses 1) the web, 2) social channels, 3) a community of professionals registered on the platform of over 3,500 individuals, 4) proprietary software, 5) artificial intelligence, 6) internal and external databases (with references to Italian and international companies) to select individuals potentially interested in each project.
- The seller or buyer (anonymous) can receive expressions of interest (in plain text) and initiate conversations with potential buyers or sellers, who are appropriately interviewed by YON Advisors, who verify their real intentions.
- Anyone can freely consult the marketplace to find interesting investment opportunities from around the world (the portal is translated into several languages).
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Does YON only operate in Italy?
No. Although based in Italy, YON is an international portal, translated into multiple languages and accessible from all over the world. Collaborations are also underway with foreign marketplaces, particularly in the United States, to facilitate cross-border transactions
-
Who can guarantee my safety and privacy ?
The system guarantees maximum confidentiality for the parties involved, protecting sensitive data and allowing contact only between genuinely interested parties. The names of interested parties are revealed only after the digital signing of a specific CONFIDENTIALITY AGREEMENT.
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Will the data I provide to YON be kept confidential ?
Confidentiality and anonymity are essential in our business. The entire Portal operates in “blind” (anonymous) mode. Only upon signing confidentiality agreements (NDAs) can detailed information be obtained in “clear” form, and only after express acceptance by our client...
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How much do YON's services cost ?
YON operates on a non-exclusive basis; there is a fixed initial fee (calculated according to the type of services requested) for research activities and establishing initial contact with potential interested parties, as well as a variable percentage fee payable only if the transaction is successful.
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Are you also involved in seeking commercial and industrial partnerships?
This is not our main activity. However, it has often been the case that deals other than typical M&A deals have resulted between companies brought into contact with each other through YON.
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How long does an ad stay published ?
Advertisements do not expire: they remain online until they are withdrawn or finalized.
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Who pays ?
YON's services are paid only by the customer who contacts us to publish their advertisement on the Portal.
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I am interested in an advertisement from YON. What should I do ?
Anyone can freely read every advertisement on the Portal and fill out the specific form to obtain initial anonymous information about the project in real time.
Subsequently, you will be contacted by YON staff to analyze the data in more detail, upon signing a specific non-disclosure agreement (NDA), which will be proposed to you.
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I am interested in learning more about a project. How much does your service cost ?
The service is completely free of charge. YON is paid by those who come to us to publish their advertisements on the portal.
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I requested information about a project and would like to learn more. What should I do ?
The information found on our Portal is all deliberately anonymous. To obtain more data and/or information, after speaking with YON Advisors, who can only provide more data in anonymous form, it is necessary to sign a confidentiality agreement (NDA) provided by YON.
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I would like to sell my company. What should I do ?
You can contact the YON staff by filling out the form on the Portal to request more information, obtain an initial review of the project, and schedule a possible follow-up meeting.
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I would like to acquire other companies. Can YON help me
YON's goal is to identify suitable opportunities through targeted research, enabling you to acquire a company or business unit, one or more productive assets, stock packages, and majority or minority shareholdings, based on your specific requirements, in Italy and abroad.
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If I entrust the task to YON, will you provide me with assistance during the negotiations ?
YON offers technical support from its Advisors, Industry Experts, for the sole purpose of selecting potential interested parties and facilitating the start and successful conclusion of negotiations, acting as “facilitators” of the negotiations.
YON does NOT offer professional services related to M&A transactions, for which each client chooses their own trusted professionals (financial advisors, accountants, lawyers, etc.).
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Does YON provide M&A consulting services ?
No. YON does not replace the parties' professionals (accountants, lawyers, financial advisors). Instead, it offers technical and specialist support to facilitate contacts and speed up and facilitate negotiations through its Advisors, who are all Industry Experts.
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We are a startup. What services can YON offer us ?
YON offers you two options:
- Request a paid service
Tailor-made service with privileged access to our network, aimed at developing and growing your startup. The YON team will publish the announcement on the Portal, directly search for opportunities to propose, and disseminate the project (anonymously) to thousands of contacts in the industrial world. The YON team will publish the ad on the Portal, directly search for opportunities to propose, disseminate the project (anonymously) to thousands of contacts in the industrial and financial world, and analyze the best growth path together, providing the necessary tools to achieve your goals;
- Access a free service to publish your ad:
Giving you the opportunity to publish only an anonymous ad on the YON showcase, taking advantage of the service specifically designed for startups, which does not involve any initial fixed costs, but only the compensation provided for in the success fee. This service allows you to appear on the Italian M&A portal and be visible to potential investors or partners, but does not include assistance or support or any further direct activities on the part of YON.
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Is it possible to make an appointment at your offices ?
Of course, it is possible to meet in person, by appointment.
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We received an email from you recommending one of your clients. What is it about ?
We promote all our projects by sending personalized emails to thousands of contacts we have built up over time, including entrepreneurs, professionals, banks, insurance companies, private, professional, institutional, national, and international investors, while respecting the privacy of each individual. If you are interested in learning more about a project or would like to be contacted for other reasons, you are welcome to do so (https://www.yon.it/en/contact-us).
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Do you also seek commercial and industrial partnerships ?
This is not our core business. However, it has often happened that companies brought into contact with each other through YON have entered into agreements other than those typical of M&A.
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What is “MICROSECTORS INSIGHT”
This is an exclusive service offered by YON in partnership with Prometeia, which allows you to purchase online analyses updated every six months on over 170 micro-sectors in industry, commerce, and services.
These analyses are useful for:
- competitive benchmarking,
- industrial and commercial plans,
- negotiations with credit institutions, suppliers, and customers,
- evaluation of acquisition or investment opportunities.
-
Who is YON ?
YON Srl is an innovative SME that has designed and managed since 2012 a digital portal (marketplace), anonymous and independent, unique in the national context, dedicated to the sale and purchase of companies, company shares, stocks, and other investment opportunities in the Italian SME market.
Its goal is to facilitate Mergers & Acquisitions (M&A) transactions by connecting sellers and investors quickly, transparently, efficiently, and securely.
YON represents an innovation in the world of Italian M&A, making the market more transparent, accessible, and faster for all parties involved.
-
How does the Portal work ?
Through the website www.yon.it, you can publish anonymous advertisements for sales or acquisitions. YON uses AI, proprietary software, social media channels, and an international community to find counterparts who are genuinely interested. Once expressions of interest have been gathered, YON Advisors select the most suitable contacts for their clients and facilitate the start of negotiations.
-
Who is YON designed for ?
- Entrepreneurs who want to sell their company, transfer shares or minority/majority share packages, patents.
- Investors seeking acquisition opportunities in the world of SMEs, industrial innovation, and startups (from a “corporate venture capital” perspective).
- M&A advisors and professionals who want to use the platform for their own clients, in the new “YON Business Share” mode, which allows industry specialists to publish opportunities and manage them themselves thanks to YON's visibility, community, and technology.
-
Who are YON's customers?
YON has two types of customers.
In B2C mode, they are those who:
- wish to sell a company, company shares, stocks, industrial patents;
- want to include their company in a larger group;
- aspire to make acquisitions to grow externally or invest in one or more SMEs;
- want to co-innovate by investing in a startup;
- are looking for new ideas by acquiring an industrial patent.
In B2B mode (YON Business Share), they are M&A PROFESSIONALS who want to use the Portal (by subscription) to promote their opportunities using digital tools, social media, software, and AI technology, as well as the YON community.
-
What is the difference between YON's B2C and B2B models?
- B2C (Business to Client): designed for entrepreneurs and investors who want to publish a sales or acquisition opportunity with a non-exclusive mandate and no expiration date. The ad remains active until finalization or withdrawal.
- B2B (YON Business Share): aimed at M&A advisors and professionals who wish to manage transactions for their clients directly on the portal, with advanced tools such as dedicated CRM, customized branding, and scouting and telemarketing services.
-
What is YON Business Share ?
Is the B2B version of YON, designed for M&A advisors and professionals. The subscription service allows you to:
- Publish anonymous ads with your professional logo;
- Manage negotiations through a dedicated CRM;
- Receive profiled expressions of interest;
- Access additional services such as scouting, telemarketing, and digital promotion.
-
What opportunities can be found on the Portal
YON simplifies the market for business acquisitions/sales, making it more accessible to entrepreneurs and investors, contributing to the growth and transformation of the Italian economic fabric.
YON offers 4 categories of opportunities:
- STARTUPS, seeking finance to grow (GROW);
- SMEs – “SELL SIDE,” companies that want to be sold in whole or in part (SELL);
- SMEs – “BUY SIDE,” companies that want to grow externally by acquiring other companies (BUY).
- BRANDS AND PATENTS, with a view to growing and expanding their business
-
What are the advantages of YON compared to traditional channels ?
- Anonymity and confidentiality guaranteed.
- Smart matching between supply and demand.
- International visibility thanks to the multilingual portal.
- Immediate access to investment opportunities from around the world.
- Access to a community of over 3.200 professionals.
- Specialist support from YON Advisors, who facilitate successful negotiations without replacing the parties' advisors.
-
What does it mean to be a Digital Marketplace for M&A ?
- YON offers a unique online web portal (Marketplace) where buyers and sellers can meet in a confidential and structured manner, freely and without the need for registration.
- Sales and acquisitions are supported by an intuitive digital system that allows users to publish anonymous ads and manage negotiations securely.
-
How does matching between sellers and buyers work ?
- YON uses an intelligent matching system to automatically connect those seeking and those offering, based on economic, sectoral, geographical, and strategic parameters.
- The ability to generate negotiations in a very short time depends on YON's activity, which uses 1) the web, 2) social channels, 3) a community of professionals registered on the platform of over 3,500 individuals, 4) proprietary software, 5) artificial intelligence, 6) internal and external databases (with references to Italian and international companies) to select individuals potentially interested in each project.
- The seller or buyer (anonymous) can receive expressions of interest (in plain text) and initiate conversations with potential buyers or sellers, who are appropriately interviewed by YON Advisors, who verify their real intentions.
- Anyone can freely consult the marketplace to find interesting investment opportunities from around the world (the portal is translated into several languages).
-
Does YON only operate in Italy?
No. Although based in Italy, YON is an international portal, translated into multiple languages and accessible from all over the world. Collaborations are also underway with foreign marketplaces, particularly in the United States, to facilitate cross-border transactions
-
Who can guarantee my safety and privacy ?
The system guarantees maximum confidentiality for the parties involved, protecting sensitive data and allowing contact only between genuinely interested parties. The names of interested parties are revealed only after the digital signing of a specific CONFIDENTIALITY AGREEMENT.
-
Will the data I provide to YON be kept confidential ?
Confidentiality and anonymity are essential in our business. The entire Portal operates in “blind” (anonymous) mode. Only upon signing confidentiality agreements (NDAs) can detailed information be obtained in “clear” form, and only after express acceptance by our client...
-
How much do YON's services cost ?
YON operates on a non-exclusive basis; there is a fixed initial fee (calculated according to the type of services requested) for research activities and establishing initial contact with potential interested parties, as well as a variable percentage fee payable only if the transaction is successful.
-
Are you also involved in seeking commercial and industrial partnerships?
This is not our main activity. However, it has often been the case that deals other than typical M&A deals have resulted between companies brought into contact with each other through YON.