Company specifications
This company
proposes a solution for efficient agricultural production in African countries, through a non-industrial, but organic approach. The methodology developed is based on climate change mitigation and biodiversity protection. In fact, this model is used to produce sustainable food without interfering with natural resources and preserving wildlife habitat. Intensive farming practices, vulnerability to climate change and the low participation of women and young people in this sector are some of the key issues that this group intends to address.
Target
To date, the most important crops are honey and coffee, with significant production and guaranteed volumes. The global honey market is valued at $8.58 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 5.2% from 2022 to 2030, to reach $14 billion. The group's target coffee markets are broad, both established and emerging. The distribution of the group's actual customers shows uniformity by size of urban area. In addition to the group's extensive distribution channels, products can also be purchased through e-commerce platforms. Over the past 8 years, the companyà s growth has been supported by a “bootstrap” activity, the recently started collaboration with gastronomy influencers and will continue through dialogue with large-scale retail operators.
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Punti di forza
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